How Poinsettias Became the “Flower of Christmas”

I guess we shouldn’t really call Poinsettias “flowers.” As they’re not really flowers. But we’ll dive into that later…

Poinsettias – You see them on church stages, fireplace hearths, and on stands in grocery stores. But have you ever wondered how this tropical plant became such an iconic part of the holiday season? Let’s dive into its fascinating history and how it captured hearts worldwide.

Poinsettia’s Native Habitat

The poinsettia, scientifically known as Euphorbia pulcherrima—which translates to “the most beautiful euphorbia”—is native to Mexico and Central America. In its natural habitat, it plant thrives in warm climates, often growing as a shrub or small tree in the wild. The vibrant red “petals” we adore aren’t petals at all—they’re actually modified leaves called bracts. (The real flowers are the tiny yellow clusters at the center.)

The History of the Poinsettia

The plant’s Christmas connection traces back to 16th-century Mexico, where it’s known as La Flor de Nochebuena or “Flower of the Holy Night.” Legend has it that a poor girl, unable to afford a gift for baby Jesus, was inspired to gather weeds from the roadside. When placed at the altar, the weeds miraculously transformed into bright red blooms, symbolizing the spirit of giving.

Poinsettias made their way to the United States in the early 19th century, thanks to Joel Roberts Poinsett, the first U.S. ambassador to Mexico. He was so captivated by the plant’s beauty that he brought cuttings back to his home in South Carolina. From there, the poinsettia gained its name and began its journey into American culture.

The Biggest Supplier of Poinsettias in the U.S.

By the mid-20th century, the Ecke family in California perfected the art of cultivating and marketing poinsettias as Christmas plants. Through clever advertising and distribution, they established poinsettias as a holiday must-have. Today, the Paul Ecke Ranch remains the leading supplier of poinsettias worldwide.

Beyond their beauty, poinsettias are a symbol of joy and celebration. Snag one at the store the next time you see one to remind you of the spirit of giving this Christmas.